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LuxIQ supported Gymshark's continued Middle East expansion through the delivery of their Mall of the Emirates store in Dubai, building on strong regional momentum.
The project presented a distinct set of challenges: a high-footfall, luxury retail environment with stringent landlord requirements, regional regulatory considerations, and the need to maintain alignment with Gymshark's global brand identity.
Working in close collaboration with local design and contractor teams, LuxIQ delivered full lighting consultancy through to handover and beyond, ensuring every zone, from the retail floor and fitting rooms to the till area and personal shopping suite, was carefully considered and lit with precision.
Delivering a lighting concept that preserved Gymshark's global retail identity while responding to the specific character and requirements of the Mall of the Emirates environment.
Producing a full lighting specification adapted to regional product availability and local compliance requirements, without compromising on performance or brand standards.
Site support through procurement, installation and commissioning, coordinating with local contractor and client teams to deliver on time and to brief.